There are manyNGOs running currently in India and each works for a specific cause. Relief India on its part works determinedly to change and improve the lives of needy people in the society. Generally, it is working for all needy people, including special children, girl child, women, and elderly and physically disabled among others. The organization has also set up various campaigns to help achieve the main objective. The trust has come out with well structured projects and showcasing them to the public so as to garner support from the willing volunteers to help work towards the cause.

Many people have willingly volunteered to donate to this organization

so that the main cause can be realized. Better and efficient projects have been strategized by experts and professionals here meaning that the services offered here ensure the best corporate responsibility. In order to achieve its main objective, the Relief India Trust has come up with various ways to sensitize people on the noble cause it is working towards. Some of them include, but not limited to;

• Organizing events

Many people are usually attracted to various events like song competitions, street plays and dance shows. The Relief India Trust takes advantage of this and so organizes for various events to sensitize people on the need to support their fellow mankind in eliminating various challenges facing them.

• Promotion through word of mouth

There are many people now working with the Relief India Trust and through their connections and networking word, the noble cause of the organization is spread to many more people who are often convinced into volunteering to support through donations and other means.

• Use of media

It is no surprise, news has reached many people concerning the crucial cause Relief India is working towards. The popularity of this trust has by far grown as a result of using various avenues such as radio, newspapers and television, among others. Social media has come in recently to help spread word about the crucial services offered by this organization. This way, many people have been convinced to donate and take part in the various activities organized by the organization.

• Door to door approach

This is the approach many community-based organizations by the Relief India Trust to reach the people on the ground and in marginalized and rural areas of the country. Though tedious, the approach is effective in understanding the real situation on the ground and effective measures taken to help the situation.

• Associate cause

There are many respected and influential people in the society. The Relief India Trust uses these associates to create an impact in any specific community. While the public views them as idol figures, they easily convert a good number into participating in this noble cause.

• Correlation with politicians and celebrities

Most of these people are quite inspiring and using them can really yield amazing results as they are used to endorse the trust’s cause in public. When this is done, nothing can really change it.

• Use of newsletters

These are official polite letters to various individuals explaining to them the cause and inviting them to participate. A good number of donors and volunteers have actually become part of the cause using newsletters.

Money is a crucial requirement in any NGO; the various approaches above have played a critical role in sensitizing people to volunteer and donate to the organization so that its various projects can be accomplished in order to achieve the cause.